What the profession has needed for ages
In my opinion this piece of kit is exactly what the profession has needed for ages. Whilst there have been an increasing number of market entrants over the last 3 or 4 years they all seem to insist on providing huge levels of analysis, bells and whistles. There's no disputing the capabilities of alternatives, however, they deliver a level of analysis that in my experience is extremely time consuming to create and explain to a client. This has resulted in a time commitment that in my experience few clients are truly prepared to pay for.